Case Studies

Client:
Large Corporate Account

Issue:
The client had a booklet that had already been printed when a grave error was found in their layout–pertinent information had been accidentally left out of their files to us. The problem? It’s the weekend, the information had to be added, and the piece was to be presented on Monday.

Solution:
Rather than leave one of our best clients to suffer from the omission, we quickly made calls, brought in prepress – who added the details – and press crews to run the job. We made enough copies to cover their presentation on Monday, and delivered the rest the following morning.

Delivered:
75,000 8-1/2x11 saddle-stitched 16-page self-cover booklet. A much better Monday at the office.

Client:
Non-profit Organization

Issue:
A book was going to mail through the USPS. We’d received the files, but we recognized that the layout on the mailing panel was not set up according to the just-released USPS guidelines.

Solution:
Our sales/customer service personnel meet regularly with a mail specialist about the post office’s newest rules for just such a reason. As a result we caught the issue, and adjusted the files to match the new regs before the piece was printed.

Delivered:
12,000 Quantity 8-1/2x11 saddle-stitched books with a savings of several thousand dollars in mailing costs to the client. More resources for the non-profit.

Client:
224 Design/Chateau Morrisette Winery

Issue:
224 Design, a design firm, needed to create a newsletter for their client, a winery, that had to be printed and mailed within a pre-determined budget. Knowing the length of the content, and having sketched out a design, we were asked if the piece could be printed within budget.

Solution:
We took the project into our sample room and, using the paper the designer specified, we made a dummy booklet. We ran that through postal regs and estimating. We discovered that by shaving only a 3/4" off the horizontal edge of the design, the piece could be printed for less (more newsletters per press sheet), and mailed within regulations.

Delivered:
25,000 6x10" booklets, under budget. A happy client with no sour grapes.